Browsing tag: mission

How to Make Your Corporate Identity More Than Just a Poster on the Wall


We’ve all seen the PowerPoint, the plaque or the “About Us” page with feel-good concepts like Respect for Employees, Safety First, Concern for Customers or Be the Industry Leader. These typically come from well-intentioned leaders who want to document what the company stands for and where it’s going. Too often, though, those words become corporate

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About Matt
MATT NORMAN

Matt Norman is president of Norman & Associates, which offers Dale Carnegie Training in the North Central US. Dale Carnegie Training is a global organization ...READ MORE